651. The marketing is the art of _________________
A. Product Protection
B. Buying Product
C. Selling Product
D. All of these

652. USP stands for
A. Uniform Selling Progress
B. Unique Selling Point
C. Unique Selling Point
D. Under Selling Process

653. The Market Share of the companies are increased by increasing
A. Sales Volumes
B. Number of Staff
C. Number of Products
D. Profit Percentage

654. ________________is the USP of Saving Account
A. Easy to return
B. Rate of Interest
C. Security
D. Easy to operate

655. Marketing of services is resorted in which of the following sectors?
A. Banking process
B. Manufacturing business
C. Education sectors
D. Insurance business

656. The concept of Management by objectives MBO. is given by who?
A. Peter Drucker
B. Philip Kotler
C. John Caples
D. David Ogilvy

657. ____________________ is a small and newly developing market
A. Scarcity Market
B. Guerrilla market
C. Nascent Market
D. Viral Market

658. What is BTL?
A. Buyers To Leads
B. Below The Line
C. Business To Lender
D. Best To Lend

659. Buyer resistance refers to the deployment of procurement resources by ___________
A. Owners
B. Seller
C. Consumer
D. Buyer

660. In which year, Consumer Protection Act was passed?
A. 1992
B. 1986
C. 1990
D. 1988