1021. Risk bearing is a function of ________
A. Research
B. Exchange
C. Physical supply
D. Facilitating *
1022. Marketing is important to ___________.
A. Economy
B. Companies
C. Consumers
D. All of these *
1023. Profit through customer satisfaction is aimed in ___________ concept.
A. Production
B. Holistic
C. Marketing *
D. Selling
1024. Marketing enviroment is ____________.
A. Largely uncontrollable
B. Changing Fast
C. Influencing marketing decisions
D. All of these *
1025. Marketig that converts negative demand to positive demand is known as __________.
A. Conversional *
B. Maintenance
C. Remarketing
D. Developmental
1026. Which of the following is not included in the micro enviroment ?
A. Suppliers
B. Publics
C. Economics *
D. Customers
1027. A person who purchases a product or service either for his own consumption or for others is known as ________.
A. Buyer
B. Customer *
C. Consumer
D. None of these
1028. Behavior exhibited while purchasing a car is an example of _________.
A. Dissonance reduction buying behavior
B. Variety seeking buying behavior
C. Complex buying behavior *
D. Habitual buying behavior
1029. Consumers show _______ while buying their products on regular basis ?
A. Dissonance reduction buying behavior
B. Variety seeking buying behavior
C. Complex buying behavior
D. Habitual buying behavior *
1030. Which of the following is not an emotional motive _____.
A. Vanity
B. Social acceptance
C. Curosity
D. Variety *